31% off (Sale price $49.99, Reg. Price $73.00) :: Ouidad’s Color Sense Color-Preserving Shampoo is a gentle cleanser and also helps color dyes affix to hair fibers. The protective Color Lock Complex (including Beta-Carotene and Lycopene) contains broad spectrum, plant-based sun filters which help shield against fading from UV exposure and styling. A weightless layer of antioxidants also protects against dehydration for healthy-looking, radiant curls. Color stays rich, vibrant and shiny, longer.
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